QR Codes – How they are transforming packaging
QR code labels allow packaging to do far more without trying to squeeze an entire website onto the back of a bottle. Product packaging used to have one fairly straightforward job: protect the product and look good on the shelf. Today, packaging is expected to do considerably more. It must inform customers, build trust, support […]
Limited Edition Packaging: How Brands Use Scarcity to Drive Sales
Creating Excitement, Urgency and Stronger Brand Connections Walk through any supermarket, liquor store or retail outlet and you’ll quickly notice certain products that stand out from the rest. Whether it’s a FIFA World Cup beer label, a Springbok Rugby energy drink, a breast cancer awareness campaign, or a collector’s edition wine bottle, limited edition packaging […]
Common Label Design Mistakes That Can Cost Brands (And How to Avoid Them)
Your product label is often the first interaction a customer has with your brand. It does more than identify a product, it communicates quality, builds trust and can influence a buying decision in seconds. But even great products can be let down by poor label design choices. Here are some common label design mistakes brands […]
Using AI for Label Design: Pros, Cons & Best Practices
How to use AI effectively without compromising print quality Artificial Intelligence (AI) is rapidly transforming the way brands approach design — including label design. From generating creative concepts to visualising packaging ideas in seconds, AI tools can be incredibly powerful. However, while AI is excellent for inspiration and concept development, it is not always suitable […]
Why the Correct Artwork Matters When Printing Labels
A Practical Guide for Brands Submitting Label Designs When it comes to label printing, great artwork is just as important as great printing technology. Even the most advanced presses cannot compensate for poorly prepared design files. Whether you’re creating labels for cosmetics, beverages, food products, or health supplements, the way your artwork is prepared can […]
The Complete Guide to Choosing the Right Label Material
Choosing the right label material matters more than most people think.It affects durability. Appearance. Cost. And customer trust.Get it right, and your label works as hard as your product does. Let’s break it down—simply and clearly. Start With One Question: Where Will the Label Live? Before materials. Before finishes.Ask this first. Indoors or outdoors? Cold, […]
Why Modern Printing Technology Matters for Label Quality in 2026
In 2026, labels are no longer just functional — they are a critical part of brand perception, compliance, and customer trust. As competition increases across retail, manufacturing, cosmetics, food, and logistics, label quality has become a non-negotiable standard. Modern printing technology plays a major role in achieving this. From sharper detail and colour accuracy to […]
Rebsons Labels Welcomes the Next-Gen Screen Truepress Label L350UV SAI 7-Colour Digital Printer: Elevating Label and Packaging Printing
At Rebsons Labels, we pride ourselves on staying ahead of the curve when it comes to cutting-edge technology. As part of our ongoing commitment to delivering the highest-quality labels and packaging solutions, we are thrilled to announce the acquisition of the Screen Truepress Label L350UV SAI 7-colour digital printer. This state-of-the-art machine is designed to […]
Different label types and how to use them
Are you thinking about getting a specific type of label designed for a new product, but not sure which direction to go in? With so many different label types on the market, it is not always the easiest to choose the best option for your product. This article looks at six labelling options to grab […]
QR codes and Barcodes
What is the difference between QR codes and barcodes for your business? So, you’ve done your research and decided that QR codes are the best solution for your marketing campaign. You download an app, set up an account, watch a few tutorials, create a QR code with your logo and URL, run some tests, etc., […]